
Excellence Luxury Villas · Soho
Apartments in the West End's liveliest square mile, between Carnaby Street, Golden Square and the theatres
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Soho was named, so the story goes, after an old hunting cry from the days when it was open fields. These days the hunting is for a table. Inside the square formed by Oxford Street, Regent Street, Shaftesbury Avenue and Charing Cross Road you will find some of the best restaurants in London, old jazz clubs, Italian cafés, Chinatown and a street market that has traded since the eighteenth century.
Our Soho collection runs to 80+ apartments, from one-bedroom flats near Carnaby Street to larger apartments with terraces around Golden Square and a few loft and warehouse conversions off Dean Street.
Here is a guide to the streets, when to come and how to get here.
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Villa numbers and guide prices are updated daily from our live collection.
House Gorse Fitzrovia Soho: Spacious 4-Bedroom Luxury Apartment with Balconies – Soho4 bedrooms
House Helm Golden Square Soho: Spacious 5-Bedroom Apartment with Roof Terrace – Soho5 bedrooms
House Gloaming Dean Street Soho: 3-Bedroom Luxury Apartment in Soho – Perfect for Families3 bedrooms
House Helm Carnaby Soho: Luxury 3-Bedroom Apartment with Air-Con – Soho London3 bedroomsWest Soho around Carnaby Street and Golden Square for shopping and slightly calmer streets, central Soho around Dean and Frith Streets for restaurants and nightlife, with Fitzrovia, Mayfair and Covent Garden all within a few minutes' walk.

The western side of Soho is the more composed half. Carnaby Street, famous for sixties fashion, is now a pedestrian run of independent shops and restaurants, with Kingly Court tucked behind it. At the top stands Liberty, the Tudor revival department store on Great Marlborough Street, which is worth a visit just to see the building.
Golden Square, a short walk south, is a calm Georgian square of offices and plane trees. It suits guests who want Soho on the doorstep without people heading home from the bars under the window at two in the morning.
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Few square miles hold this much history. The young Mozart lived on Frith Street in 1764, Karl Marx lived on Dean Street in the 1850s, and on Broadwick Street a replica pump recalls John Snow, who traced the 1854 cholera outbreak to the water there.
The twentieth century brought jazz, film and late nights. Ronnie Scott's has been running since 1959 and is still the place to hear jazz in London. Bar Italia on Frith Street has been pouring espresso since 1949, and for most of the day and night it is still open.
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Soho's real advantage is where it sits. Cross Regent Street and you are in Mayfair, with Savile Row and the galleries of Cork Street. North of Oxford Street, Fitzrovia is quieter, with good restaurants on Charlotte Street. Head east past Cambridge Circus and Covent Garden and the Royal Opera House are ten minutes away on foot. The National Gallery on Trafalgar Square is hardly further.
Plenty of guests hardly use a taxi all week, and in this part of London that is the point.

Soho eats well at every price. Dim sum in Chinatown, pastries at Maison Bertaux on Greek Street, which has been baking since 1871, fruit and street food on Berwick Street, and a long list of serious restaurants on Dean Street. Some of the best places do not take bookings, so expect to queue.
Chinese New Year fills Chinatown with lanterns and lion dances in January or February. From November the Christmas lights go up on Regent Street and Carnaby Street. Spring and early autumn are the easiest months for walking. Our concierge can book theatre seats, tables and transfers.
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House Vesper Berwick Soho: Stylish 2-Bedroom Luxury Apartment in Vibrant Soho – London2 bedrooms · sleeps 4From £8,890 a week
House Helm Charing Soho: Luxury 3-Bedroom Apartment with Family-Friendly Features – Soho3 bedrooms · sleeps 6From £8,834 a week
House Caer Carnaby Soho: Luxury 3-Bedroom Apartment with Air-Con – Soho London3 bedrooms · sleeps 6From £8,470 a week
House Gorse Carnaby Soho: Luxury 3-Bedroom Apartment with Air-Con – Soho London3 bedrooms · sleeps 6From £8,218 a week
House Vesper Dean Street Soho: Chic 3-Bedroom Warehouse Conversion with Unique Design – Soho3 bedrooms · sleeps 6From £8,218 a week
House Golden Soho Soho: Luxury 2-Bedroom Apartment with Rooftop Views – Soho2 bedrooms · sleeps 4From £7,973 a week
House Fohn Brewer Street Soho: Sophisticated 2-Bedroom Luxury Apartment – Soho2 bedrooms · sleeps 4From £7,742 a week
Villa Aurore Hudson SoHo: 3-Bedroom Luxury Apartment with Family-Friendly Features – SoHo3 bedrooms · sleeps 6From £7,497 a weekSoho changes character from one street to the next, and we know which apartments are a quiet corner away from the late-night crowds and which put you right among the restaurants. With 80+ properties in Soho, we can usually find the house that suits you rather than the one that happens to be free. Search by size, pool, location and price, or tell us what you have in mind and we will put together a shortlist.
You book with us directly, with no booking fees. Questions about access, parking, pool heating or how far it really is to the nearest beach go to people who can find out the answer.
Theatre tickets, restaurant reservations, tables at Ronnie Scott's, private shopping appointments, babysitters and transfers from Heathrow and St Pancras. Our concierge team arranges all of it, leaving you free to decide which terrace to sit on.
Couples, families with small children, three generations together or a crowd of friends celebrating a birthday: we match the house to the group, down to the number of bathrooms and whether the pool is fenced.
Around Carnaby Street and Golden Square suits shoppers and anyone who wants slightly calmer streets. Dean, Frith and Greek Streets put you among the restaurants and theatres, with more noise in the evening to match.
Soho is busy all year. Spring and early autumn are the most comfortable for walking, November and December bring the Christmas lights on Regent Street and Carnaby Street, and Chinese New Year in Chinatown falls in January or February.
Parts of it are, particularly around Old Compton Street and Dean Street at weekends. If you sleep lightly, tell us and we will suggest apartments on quieter streets such as those near Golden Square.
Yes. Our concierge can arrange a private chef for a single dinner or your whole stay, along with cookery lessons, guided visits, transfers and restaurant reservations.
Across our 80+ properties in Soho, weekly rates typically range from £3,300 to £7,400, with the most affordable from around £2,600 a week and the largest estates well above. Prices depend on the size of the property, its location and the season, with July and August the most expensive. These are guide prices based on current listings; each property page shows its own rates for your dates.
The Elizabeth line runs direct from Heathrow to Tottenham Court Road, on the edge of Soho. Oxford Circus, Piccadilly Circus and Leicester Square stations are also close by, and our concierge can arrange a private transfer.
Yes. Our Soho collection includes properties with up to 5 bedrooms. Tell us the size of your party and the occasion, and we will send a shortlist that suits it.
80+ apartments in Soho, booked direct with our concierge on hand
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